Soft2Bet: Leading iGaming Solutions Provider in Sweden

Soft2Bet is a leading B2B solutions provider company in the iGaming industry, specialising in gamified platforms and casino software development. As an innovative online gaming solutions expert, Soft2Bet has established itself prominently in the Swedish market. The company’s strong capabilities in casino game integration and branded casino software make it highly regarded in Sweden’s competitive online gaming industry.

Soft2Bet has successfully adapted its offerings to the unique requirements of the Swedish market, creating an engaging and dynamic environment for operators and players alike. With a clear focus on technology and quality, the company ensures smooth and continuous development processes for casino software, making it an attractive partner for businesses looking to succeed in online gaming. Whether providing customised software solutions or comprehensive turnkey options, Soft Bet continues to be a key player and leader within Sweden’s iGaming sector.

By consistently prioritising excellence in its solutions, Soft2Bet is positioned to maintain its success and positively influence the future growth of Sweden’s sportsbook and online gambling market.

Tailored iGaming Solutions for Swedish Operators

Soft2Bet offers a full portfolio of iGaming solutions, particularly created to suit the distinct requirements of Swedish operators. The solutions are developed to the distinctive specifications of the Swedish market, allowing operators to compete and comply with Swedish legislations. Soft2Bet’s adaptable platforms, which are adaptable, accommodate both online casino and sportsbook, allowing operators to have the agility required to develop and grow their products.

Some of the most important features of Soft2Bet’s tailored solutions for Swedish operators are:

• Customizable platforms. Operators can rebrand the look, feel, and functionality of their casino and sportsbook platforms to best appeal to local players’ tastes.
• Variety of game portfolios. Rich selection of casino games like slots, table games, and live dealer games, and a sportsbook product filled to the brim with rich coverage of sporting events.
• Compliance regulation. Soft2Bet games are designed with compliance to Sweden’s strict gaming laws in mind, enabling straightforward and compliant operation in the market.
• Simple integration. Soft2Bet provides operators with a simple-to-integrate platform that can be simply integrated with various payment solutions, game suppliers, and other third-party equipment.
• Localized payment solutions. The platform is complemented by localized payment solutions that are very well known, enabling Swedish players to deposit and withdraw cash securely.

Soft2Bet’s commitment to innovation and excellence guarantees that Swedish operators can rely on its solutions to run their businesses efficiently and effectively while providing an even better user experience. With these tailored solutions, operators are empowered to compete and grow to the evolving demands of the Swedish iGaming industry.

Proprietary Platform: Enhancing Flexibility and Scalability

Soft2Bet’s proprietary platform is a cornerstone of its iGaming solutions, providing Swedish operators with the flexibility and scalability they need to effectively service the market.

This platform is designed to meet the demands of a fast-evolving industry, offering several key advantages:

• Scalable architecture. The platform can easily handle increased traffic volumes, enabling operators to expand their operations as needed without performance issues.
• Multilingual and multi-currency support. Operators can tailor the platform to support Swedish language and currency preferences, ensuring a smooth experience for local players.
• Customizable user interface (UI). Soft2Bet’s platform allows Swedish operators to customize the design and functionality of their user interfaces, delivering a unique experience that appeals to their target audience.
• Advanced reporting and analytics. The platform includes robust reporting tools that provide operators with detailed insights into player behavior, game performance, and financial metrics, helping them make informed decisions.
• Seamless updates and maintenance. Operators can easily update their platform with new features, games, or promotions, ensuring the platform remains fresh and engaging for Swedish players.
  

By utilizing Soft Bet’s proprietary platform, Swedish operators can achieve both flexibility and scalability, allowing them to remain agile in an ever-changing iGaming landscape.

Advanced CMS: Streamlining Content Management

Soft2Bet’s advanced Content Management System (CMS) plays a vital role in simplifying the management of content for Swedish operators. This system offers a range of features that streamline content updates and personalization, ensuring operators can offer a customized experience to their users.

Key benefits of the Soft2Bet CMS include:

• Real-time content updates. Operators can instantly update games, promotions, and other content, ensuring that players always have access to the latest offerings.
• Personalized player experiences. The CMS allows operators to tailor content based on player behavior, preferences, and geographic location, offering a more engaging experience for Swedish users.
• Easy game management. Operators can efficiently add, remove, or modify games within the platform, making it easier to adapt to market demands and player preferences.
• Multilingual support. The CMS is designed to handle multiple languages, allowing Swedish operators to offer a localized experience for players in their preferred language.
• Promotions and bonuses management. Operators can create and manage promotions, bonuses, and loyalty programs through the CMS, enhancing player retention and engagement.
• Detailed content performance tracking. The CMS provides analytics on content performance, helping operators understand which games, offers, or features are most popular with Swedish players.

With SoftBet’s CMS, Swedish operators can maintain full control over their platforms, delivering a seamless, personalized experience to players while ensuring efficient content management and operational flexibility. This advanced system makes it easier for operators to respond to market trends and stay competitive in the fast-paced world of online gaming.

Diverse Gaming Portfolio: Catering to Swedish Player Preferences

100+

Game providers

Soft 2 Bet boasts a wide and diverse gaming portfolio, boasting more than 12,500 games from more than 100 top game providers. Their wide and diverse portfolio is tailored to suit Swedish players’ demands, featuring an enormous range of slots, table games, and live casino options. The website offers Swedish operators a wide and diverse content portfolio that will suit local players’ unique tastes.

Some of the standout aspects of Soft2Bet’s game selection are:

• Comprehensive Collection of Games. With a library of more than 12,500 games, Soft2Bet offers an unprecedented amount of entertainment.
• Collaboration with Top Providers. Collaboration with over 100 higher-end providers ensures qualitative experience for the gamblers.
• Developed as per Swedish Preferences. Soft2Bet platform features Swedish languages in the game as well as culture-compatible subjects in order to facilitate localized experience.
• Regular Game Releases. The site is updated on a regular basis with new content and games to make the gaming experience fresh and exciting.

The platform’s content diversity attracts a wide variety of player interests, allowing it to be easier for operators to draw in Swedish players who will appreciate the content.

Collaborations with Leading Game Providers

Soft to Bet partners with some of the leading game providers in the industry, ensuring that Swedish players have access to top-quality gaming content. These collaborations include renowned providers such as Play’n GO, NetEnt, and Evolution, whose games are known for their innovation and entertainment value.

Here’s a breakdown of these providers:

These partnerships ensure that Swedish players can enjoy a variety of high-quality gaming experiences, from immersive slot games to live dealer action.

Live Casino: Delivering Real-Time Gaming Experiences

Soft2Bet offers a robust live casino experience that brings the thrill and excitement of a real casino to Swedish players, all in real-time. Through partnerships with top-tier live casino providers such as Evolution Gaming, Soft Bet ensures that Swedish players enjoy high-quality, interactive gameplay. These live games are designed to replicate the authentic feel of a land-based casino while offering the convenience of playing from home or on the go.

Here’s an overview of the live casino offerings from Soft2Bet:

Immersive Live Dealer Games

Soft2Bet live casino library features a mix of games that are hosted by expert dealers. All the games are streamed live from high-class studios so that Swedish players can experience the real and interactive experience. All the most important games are:

• Live Roulette: With European, French, and American Roulette up for play, the players get to enjoy live bets on the spinning wheel.
• Live Blackjack: Swedes can pit their minds against live dealers in a range of blackjack types, including classic, VIP, and multi-hand tables.
• Live Baccarat: Play both speed and traditional games to play one of the most popular card games against a live dealer.
• Live Poker: Using popular poker games like Texas Hold’em and Caribbean Stud, Soft2Bet’s live casino adds a competitive factor to poker online.

Through providing a selection of realistic, live-gamming options, Soft2Bet is able to provide Swedish gamers a complete, real-time casino experience at home or even from a mobile phone without giving up any realism and excitement associated with the genuine article.

Sports Betting: Engaging Swedish Sports Enthusiasts

Soft2Bet offers an all-inclusive type sportsbook solution that competes to attract Swedish sports players by concentrating mainly on their primary sports such as football, hockey, and ice hockey. Backing an extensive portfolio of betting market possibilities and giving an enhanced end-user experience, Soft 2 Bet influences Swedish punters and enjoys enhanced odds, in-play betting, and diverse sports markets.

Here are some key features of Soft2Bet sportsbook solution:

• Live Betting. Soft2Bet enables players to place bets in real time, with access to live match statistics (e.g., goals, corners, fouls), dynamically shifting odds that reflect the flow of the game, and lightning-fast in-play markets that keep participants engaged throughout the match.
• Mobile Compatibility. As mobile sports betting continues to grow in popularity, Soft2Bet’s sportsbook is fully optimised for mobile use. Swedish players can place bets, watch live matches, and check results directly on their smartphones or tablets — ensuring they never miss a moment.
• Geo-Targeted Promotions. Soft2Bet enhances its sportsbook to make it that much more appealing to Swedish players by offering geo-targeted promotions and bonus promotions. These promotions are in the form of local league-based promotions, free bet promotions, and deposit promotions to make Swedish fans that much more special and encouraged to play at the site.

With emphasis on user-popular sports of Sweden, Soft2Bet invites the Swedish players to an action-packed, thrilling sportsbook with sufficient room for bets, in-play activity, and easy and hassle-free interface for newbies as well as pros. From football to ice hockey to niche sports, Soft2Bet keeps the player entertained with favorite games, championships, and sports with seamless and trouble-free operations.

Secure and Convenient Payment Solutions for Swedish Players

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Payment methods

Soft2Bet understands the importance of secure and convenient payment solutions for players, especially in a market like Sweden, where security and ease of use are top priorities for online gamblers. By offering a range of trusted and localized payment methods, SoftBet ensures a seamless and reliable experience for Swedish players. With support for local payment systems like Swish and BankID, as well as global payment options, Soft2Bet aims to provide flexible, secure, and user-friendly options for deposits and withdrawals.

Here is a breakdown of all the payment methods that Soft2Bet offers:

The key benefits of Soft2Bet’s payment solutions for Swedish players include:

• Security. Soft2Bet prioritizes the security of its players’ financial transactions. All payment methods are backed by industry-standard encryption technologies, including SSL encryption and two-factor authentication.
• Convenience. With multiple payment options available, players can choose the most convenient method for their needs. Whether they prefer instant mobile payments, traditional bank transfers, or e-wallets, Soft2Bet provides a flexible and user-friendly experience.
• Local Payment Support. By offering popular Swedish payment methods like Swish and BankID, Soft2Bet ensures that Swedish players can enjoy a seamless and localized payment experience, which is particularly important for Swedish players who value convenience and security.
• Fast Withdrawals. Soft2Bet ensures that withdrawal processes are fast and efficient. Whether players use Swish, BankID, or e-wallets, they can expect quick access to their winnings, usually within a few hours or up to a couple of days, depending on the method.
• Transparency. Soft2Bet is transparent about its fees and processing times for each payment method, ensuring that players know exactly what to expect when making deposits or withdrawals.

In conclusion, Soft2Bet provides Swedish players with a wide array of secure and convenient payment solutions, from popular local payment methods like Swish and BankID to international options like credit cards and e-wallets. By offering these diverse payment options, Soft2Bet ensures that players can enjoy their gaming experience without worrying about the payment process, keeping their financial transactions secure, fast, and hassle-free.

MEGA: Innovating Gamification in the Swedish iGaming Industry

SoftBet’s MEGA (Motivational Engineering Gaming Application) is a cutting-edge solution to revolutionize the iGaming experience. Designed to maximize player engagement, MEGA gamifies online casinos and sportsbooks with the aim of driving higher retention levels and higher revenues for operators in Sweden. With sophisticated algorithms that tailor experiences to suit the individual needs and behavior of players, the application constructs tailored rewards, challenges, and leaderboards. This not only boosts the level of thrill for gamers but also constructs a competitive environment in which participants prefer to gamble on the portal for extended durations.

The novel characteristics of MEGA allow for operators to:

• Boost player interaction. By allowing dynamic, target-oriented experiences, gamers prefer staying engaged and gamboling more frequently.
• Maximize profits. On availing rewards and incentives, operators can elicit increased spend and repeated payments from gamers.
• Boost customer loyalty. The personalized experiences establish a heightened emotional connection between the user and the site, resulting in longer retention.

With this cutting-edge application, Soft to Bet allows Swedish operators to keep pace with the ever-evolving iGaming environment and provide players with a richer, enhanced experience.

Impact of MEGA on Player Engagement and Revenue

The application of MEGA has greatly impacted the activity of players as well as overall revenue growth for Swedish operators. Soft 2 Bet has employed the gamification functionality for players’ experience personalization, with rewards and missions directed towards behavior and user interest.

Some of the key modes in which MEGA enhances activity and revenue include:

• Personalized Experiences. MEGA designs individualized challenges, accomplishments, and reward systems that cater to the unique tastes of players, driving interest and encouraging repeat usage.
• Increased Game Playing. By adding game-like features such as missions, progress meters, and achievement milestones, players are encouraged to return to the site more frequently to complete tasks and claim rewards.
• Gamified Leaderboards. Competitive features such as leaderboards are a core component of MEGA. They keep players engaged by adding an interactive and social dimension to the experience over time.
• Revenue Growth Through Microtransactions. The gamification strategy encourages users to spend more by offering small, attractive rewards that can be earned through increased time on the site or higher deposit activity. This results in consistent microtransaction boosts and a significant uplift in overall revenue.
• Success KPIs. According to Soft2Bet, MEGA operators have seen remarkable improvements in player retention, with several reporting a 30% increase in long-term loyalty. Revenues per user have also risen by 25%, driven by MEGA’s gamified features that boost interaction and engagement.

These numbers show that the MEGA gamification solution not only enhances the gaming experience but also translates into tangible revenue gains for Swedish operators. The key lies in keeping players interested, engaged, and active — maximising the impact on an operator’s top-line growth.

Regulatory Compliance: Ensuring Adherence to Swedish Gambling Laws

Soft2Bet takes extensive measures to ensure its solutions comply with the strict regulatory requirements of Swedish gambling legislation, helping operators meet and surpass Sweden’s high compliance standards. As part of its commitment to responsible gaming, Soft2Bet has obtained a Swedish B2B licence, further solidifying its position as a compliant and trusted supplier in the market.

The most important steps that Soft2Bet takes towards compliance are:

• Licensing and Certifications. Soft2Bet is licensed in Sweden, which is a requirement to offer gambling services in Sweden. This ensures that all its gambling products are in compliance with the standards of the Swedish Gambling Authority (SGA).
• Compliance with Swedish Regulations. Soft2Bet makes it a point to comply with all Swedish legislation applicable, for instance, advertising, player protection, and fair gaming. This involves offering self-exclusion tools, limit options, and responsible gaming messages.
• Responsible Advertisement. The company also adheres closely to Sweden’s advertising legislation, ensuring that all promotional activities are responsibly directed, with particular care taken to protect vulnerable individuals from excessive gambling.

By meeting these governance requirements, Soft2Bet helps Swedish operators earn user trust and avoid potential legal issues, all while promoting a safe, transparent, and responsible gambling culture.

Risk Management: Prioritizing Player Satisfaction and Security

Soft2Bet places significant emphasis on risk management in an effort to shield the operators and their players. The company has implemented various innovative tools and techniques to ensure transaction protection and fraud prevention, which has a direct effect on enhancing player satisfaction.

Soft2Bet risk management best practices include:

• KYC (Know Your Customer). Soft2Bet has a robust KYC system to verify the identity of the players so that only the eligible players can gamble. This is to prevent money laundering and underage gambling and ensure a safe gambling environment.
• Transaction Monitoring. Soft2Bet continuously monitors financial transactions to detect any suspicious activity. Real-time tracking enables operators to respond immediately to unusual or potentially abusive transactions, protecting both operators and players.
• Fraud Prevention. Soft2Bet’s attempt at combatting fraud includes advanced anti-fraud tools that automatically identify suspicious activity and prevent fraudulent deposits or withdrawals. This creates a secure platform and ensures that players’ personal information and financial data are properly protected.
• Customer Support. Soft2Bet offers a highly responsive customer support system to assist players with security or risk management concerns. Players can expect reliable help, with customer satisfaction being one of the company’s top priorities.

Through effective risk management and secure transaction processes, Soft2Bet ensures a safe, enjoyable, and reliable platform for Swedish bettors. Operator interests are also well protected, and this approach leads to high levels of player satisfaction — crucial for building long-term relationships in the highly competitive iGaming industry.

Leadership Team: Steering Innovation and Growth in Sweden

Uri
Poliavich

FOUNDER AND CEO

Oksana
Tsyhankova

CMO

Max
Portelli

CFO

Julia
Poliavich

TREASURY AND FINANCE

Soft2Bet’s success in Sweden’s iGaming market is driven by a capable and experienced management team. Their leadership steers the company toward innovation and growth, positioning Soft2Bet as a pace-setter in the industry.

The key members of Soft2Bet’s management team are:

• Uri Poliavich: Founder and Chief Executive Officer (CEO). Soft2Bet’s founder and CEO, Uri Poliavich, shapes the strategic direction of the company. With a strong focus on vision-led innovation, Uri leads Soft2Bet with a clear mission that puts the player at the centre, establishing the company as a leader in the iGaming space. His forward-thinking approach has guided Soft2Bet into new markets — including Sweden — where the company has successfully launched operations. Uri’s extensive experience in the iGaming industry enables him to anticipate market trends and steer the business accordingly. His technology-driven leadership, combined with a user-centric mindset and market-relevant solutions, has positioned Soft2Bet as a top-tier player in the global iGaming arena.
• Max Portelli: Chief Financial Officer (CFO). Max Portelli serves as the Chief Financial Officer (CFO) of Soft2Bet, overseeing all financial operations of the company. He is responsible for budgeting, strategic planning, and ensuring long-term financial stability. Under Max’s financial leadership, Soft2Bet has successfully expanded its services while maintaining strong financial discipline. His expertise in financial planning and risk management positions the company to navigate future challenges in the iGaming industry. Thanks to his focus on long-term profitability and sustainability, Soft2Bet stands on a solid financial foundation — ready to adapt to evolving market trends.
• Oksana Tsyhankova: Chief Marketing Officer (CMO). Oksana Tsyhankova is the Chief Marketing Officer of Soft2Bet, responsible for leading the company’s marketing strategy and operations. She plays a key role in establishing a strong brand presence in new markets like Sweden by launching targeted digital marketing campaigns and opening new channels to attract players. With extensive experience in the iGaming sector and a deep understanding of player behaviour, Oksana creates tailored marketing strategies that resonate with the audience. She oversees customer acquisition and ensures the brand appeals to today’s brand-conscious players. Her focus on digital marketing, user experience, and brand management has been instrumental in driving Soft2Bet’s success in the highly competitive iGaming industry.
• Martin Collins: Chief Business Development Officer (CBDO). Martin Collins, the Chief Business Development Officer (CBDO) at Soft2Bet, leads the company’s global expansion efforts and explores new business opportunities. A seasoned industry professional with a strong reputation in the iGaming world, Martin is responsible for driving Soft2Bet’s entry into international markets and building lasting partnerships with operators, suppliers, and key stakeholders. His growth strategy focuses on identifying new opportunities, negotiating strategic partnerships, and developing products tailored to meet market demands. Martin’s expertise in business strategy and market research has played a vital role in Soft2Bet’s ability to expand profitably and sustainably. Under his leadership, the company continues to strengthen its position in the global iGaming landscape.

Soft2Bet’s leadership brings a wealth of experience and a proactive, creative mindset that fuels innovation and adaptability. This dynamic approach has enabled the company to thrive in Sweden’s competitive iGaming market and expand successfully on a global scale.

Contact Soft2Bet: Partnering for Success in the Swedish Market

Soft2Bet is committed to supporting its partners every step of the way, offering personalized assistance and strategic consultation to help grow businesses in the Swedish market. Whether you’re interested in joining the platform or need technical support, the Soft2Bet team is ready to guide you toward success.

Pick the most convenient way to contact Soft2Bet:

• Contact Forms. Click the “Let’s do business” button in the top right corner of Soft2Bet’s website to access easy-to-fill contact forms for quick inquiries. Whether you’re seeking partnership opportunities or have questions about Soft2Bet solutions, the form provides a direct line to the team.
• Live Chat. Soft2Bet offers a live chat feature for immediate support. Partners can connect with a dedicated representative to receive real-time answers and assistance. This service is available during business hours to ensure swift responses.
• Social Media Links. Stay connected with Soft2Bet through their social media channels. They maintain active profiles on major platforms like Facebook, X, and LinkedIn, where they share updates, news, and engage with their community.
• Email Support. For more detailed inquiries, you can reach out to Soft2Bet via email. The support team is always ready to provide in-depth information or assist with specific needs.

Soft2Bet values its partnerships and is committed to providing continuous support to ensure the success of its partners in Sweden. Whether it’s technical integration, marketing strategy, or navigating regulatory compliance, Soft2Bet’s experienced team is ready to assist.

By partnering with Soft2Bet, Swedish operators can leverage the company’s expertise and resources to achieve lasting success in the competitive iGaming landscape.